Global Market Potentials of Ayruveda Drugs – Some Facts

The use of traditional medicine and medicinal plants in most developing countries, as a normative basis for the maintenance of good health, has been widely observed (UNESCO, 1996). Furthermore, an increasing reliance on the use of medicinal plants in the industrialized societies has been traced to the extraction and development of several drugs and chemotherapeutics form these plants as well as form traditionally used rural herbal remedies (UNESCO, 1998) Moreover, in these societies, herbal remedies have become more popular in the treatment of minor ailments, and also on account of the increasing costs of personal health maintenance, indeed the market and public demand has been so great that there is a great risk that many medicinal plants, today, face either extinction or loss of genetic diversity.